I’ve been eating these matcha soy-based bars for breakfast for quite a while now. While not artisanal in anyway, they are great on the go. I’d like Yunomi’s matchaholic fans to enjoy what we have here in Japan, so it’s available now. ~Ian, Yunomi Tea Merchant

From Otsuka Pharmaceutical’s press release about this gluten-free matcha and macademia nut flavored breakfast bar:

“Focusing on plant-based proteins and other abundant nutrients of soy, Otsuka has been developing new ways to take advantage of these health benefits. SOYJOY is a gluten-free food made of highly nutritious whole soybean flour, incorporating the pleasing texture of fruits and nuts in a variety of flavors.”

The description in Japanese says “matcha” but in their press release they decided not to use the term (which we think was a mistake!)

“SOYJOY Green Tea & Macadamia contains green tea, with the addition of highly compatible macadamia nuts and white chocolate resulting in a high-protein bar with a delicious balanced flavor. The moist textured bar highlights the mellow astringency and savor of green tea.

Product characteristics

• Moist textured bar highlights the mellow astringency and savor of green tea.
• White chocolate and macadamia nuts are blended into green tea dough, for a delicious balance of flavors.
• A high-protein, low GI food; gluten-free
• Storage: Store at room temperature
• English Yunomi label not provided
• Made in Japan
• Manufacturer: Otsuka Pharmaceutical Co., Ltd.

Nutrition (per 30g bar)

• Energy: 149kcal, protein: 5.3g, fat: 10.4g (saturated fatty acids: 2.7g, trans fatty acids: 0g), cholesterol: 6-12mg, carbohydrates: 11.2g (sugars: 7.2g, dietary fiber: 4.0g), sodium chloride (salt) equivalent: 0.08-0.18g
• Soy isoflavones: 25mg

Ingredients

• Soy flour (Japan-processed, non genetically modified), margarine, sugar, eggs, non-digestible dextrin, sweet white bean paste, macadamia nuts, white chocolate (including dairy components), green tea, salt/sorbitol, fragrance, gardenia pigment, safflower pigment

About Low GI Foods

'GI' stands for 'glycemic index,' a measurement of how carbohydrates and sugars in foods affect blood sugar levels. A low GI indicates gradual absorption of carbohydrates, which is said to offer benefits for weight control. Foods with a glycemic index of 55 or less are considered low GI. All SOYJOY products are recognized as low GI foods.

About SOYJOY

Launched in 2006, SOYJOY nutrition bars offer a delicious, convenient way to enjoy protein, soy isoflavones, and other nutritional benefits of soy. A low GI food containing approximately 35 whole soybeans in each bar, the selection of flavorful SOYJOY snack bars has steadily expanded. In addition to the original line of SOYJOY bars, the SOYJOY Crispy series features the light and crunchy texture of puffed soy, while the SOYJOY Scone Bar offers the moist texture of a plain scone, accented by coarsely ground soybeans.