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šŸµ We help 200+ artisanal tea farms, artisans & factories, sell to tea enthusiasts in 109 countries. 
šŸµ 500+ items on sale for up to 50% off!! CLICK HERE

Pre-Black Friday Sale

Up to 50% off select tea & teaware products
Japanese Summer 2026 Website yunomi.life

Sip to the Sound of Summer

Off the beaten path - Togoshi Ginza, Tokyo

Yunomi.Matcha

At our Matcha Stand in Shinagawa, Tokyo, we’re connecting the local community with authentic Japanese matcha. Through creative matcha drinks and recipes, we’re exploring new ways to enjoy matcha while bringing greater clarity and appreciation to Japan’s evolving matcha culture.

Taste the Fresh Flavours of Japanese Summer

Women in Tea

Women are heavily involved in tea agriculture, but too often stay behind the scenes—
labeled "farmers' wives", not farmers themselves.

LET'S CHANGE THAT.

World's Largest Selection of

Artisanal Japanese Tea

Yunomi.life is a People-to-People e-commerce platform built to offer 1000+ artisanal Japanese teas, matcha, and accessories from 200+ small-scale, family-operated Japanese tea farms, factories, and artisans to the doorsteps of tea enthusiasts worldwide.

Get to know the people behind tea

Furuichi Seicha

Rooted in the tea-growing region of Chiran, Kagoshima, Furuichi Seicha is a family-owned tea producer with a passion for crafting exceptional Japanese tea. Founded in 1948 by Noboru Furuichi, the business began with a humble bicycle tea-selling venture before growing into its own tea-finishing factory, built on his vision of creating better-quality tea.

Today, President Shoji Furuichi carries on his father's legacy, overseeing the production, blending, and refinement of teas that showcase the distinctive character of Kagoshima. With a dedication to quality and craftsmanship, Furuichi Seicha brings together generations of experience and a deep appreciation for Japanese tea.

In 2018, the family opened Ocha no Sawaki, their shop and cafĆ© in Minami-Kyushu, offering visitors a welcoming place to discover and enjoy Japanese tea. 

  • Black Tea, Oolong Tea, Dark Tea

    Japanese tea farms and factories have been crafting more and more non-green teas.

  • Flavoured Tea

    Delight Your Senses with Fabulous Flavors.

  • Platter of bruschetta with green tea pesto, recipe by yunomi.life

    Gourmet Japanese Ingredients

    Bringing authentic Japanese ingredients straight to your kitchen.

  • Lifestyle

    Discover our lifestyle goods, from bags and accessories to everyday essentials.