Welcome! Sign up to the Yunomi.Club newsletter and login for regular discounts. To start, you'll receive a coupon for ¥1000 off a minimum order of ¥3000 or more.

2025 Harvest Clearance Sale for Yunomi.Club members - minimum order required. See details.

🍵 We help 200+ artisanal tea farms and factories, artisans and kilns, sell to tea enthusiasts in 90+ countries. Explore our partner list here!

Welcome to our store. Learn more
Furuichi Seicha - Yunomi.life
Furuichi Seicha - Yunomi.life

Furuichi Seicha

(17 products)
Toggle Description (説明表示を切り替える)

Introduction

A small, family-owned business, Furuichi Seicha manufacturers, blends, and sells tea from the beautiful tea fields of Kagoshima at its shop & cafe in the city of Minami-Kyushu.

OUR HISTORY & INFO

Furuichi Seicha's President Shoji Furuichi Furuichi Seicha's Founder Noboru Furuichi

Founder Noboru Furuichi began the business by selling tea from his bicycle just after the end of World War II in 1948. At the time there were few tea finishing factories, and Noboru Furuichi wanted tea created better, so made the decision to create his own factory. The family business was incorporated in 1992, and President Shoji Furuichi continues his father's legacy in providing the best Japanese tea from Chiran Village, Kagoshima.

  • President: Shoji Furuichi
  • Location: 1296-1 Kawanabechō Nagata, Minamikyūshū-shi, Kagoshima-ken 897-0222
  • Established: 1948, incorporated in 1992.

Shop & Cafe Ocha no Sawaki

Our shop and cafe in Minami Kyushu City Sawaki opened in August 2018, with the aim of providing local Japanese tea enthusiasts with a unique experience, a feeling we call in Japanese ichigo ichie 一期一会. Among our staff, we have certified Japanese tea instructors and advisors, who will provide the best cupping for your pleasure.

How we make amazing tea

Refinement

Using a air-based sifting machine, we sort leaf bits, powder, and stems from unfinished tea leaves.
refinement process

Color sorting, Removal of unwanted items

Using a spectrometer, we further sort light-colored stems from the leaves, and remove any unwanted items from the leaf.
color sorting

Green roasting for sweetness

Using a drum roaster, this process heats the leaves ever so slightly reducing moisture with infrared heat and bringing out a sweetness in the leaf.. Like a master coffee roaster, this process requires years of skill to carefully impart flavor without burning the green leaf.
green roasting

Vacuum sealed, refrigerated storage

After green-roasting, we vacuum seal the tea in aluminum bags and move it into dedicated, long-term refrigerated storage to preserve quality year-round
vacuum sealed storage

Final quality check

To pack into retail bags, the leaves are removed from refrigerated storage and allowed to acclimate to room temperature before they are opened. Then prior to final packing, we do a last quality check by eye to ensure no unwanted particles remain.
final quality check

Packing

Finally, we pack the tea into bags conducting a check by eye to ensure each bag has been properly sealed.
Packing

Quality assurance

Anti-insect film

Anti-insect film is laminated across our doors and windows to prevent insects from entering the facility. The film has a green tint bathing the factory appropriately in green (^^)v
anti-insect film

Sanitation

We never place tea bags on the floor, always using plastic pallets to ensure that the tea is never at risk of becoming contaminated.
Off floor

  • Top-notch support

    Do you have questions about Japanese tea? Problems with your order? Contact us and we'll be on it ASAP!

  • Unmatchable Selection

    The world's largest selection of Japanese tea from artisanal tea farms, factories and expert merchants.
    See all vendors.

  • International Shipping

    Delivery guaranteed or your money back. We ship via DHL Express, FedEx, UPS or the Post Office (Conditions apply; Postal mail unavailable for USA).

  • Learn About Tea

    Extensive info on Japanese tea and tea culture to help you grow as a tea drinker. Visit the Dojo for samplers!
Back to top