🍵 2025 Shincha (the new spring harvest) preordering — Your order won't ship until all items are available. Separate orders required for split shipments. Scheduled shipment dates are estimates only. SHOP HERE.

Matcha Shortage - Inventories are at their lowest of the year. We will begin allowing pre-ordering in June for a wide range of products that we believe will become available in July.

Koukaen Tea Factory - Yunomi.life
Koukaen Tea Factory - Yunomi.life

Koukaen Tea Factory

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President Tadashi NaitoFounded in 1948 by Yoshikazu Naito, the Koukaen Tea Factory is owned by the Naito family and employs a total of 9 people including family members. His son, President Tadashi Naito (left) is the 2nd head of the company. 

Koukaen factoryBased in the Nishio region of Aichi Prefecture, Koukaen specializes in the initial processing of leaves from farms in Nishio into dried unrefined tencha tea leaves (steamed and dried without rolling), and grinding of refined tencha leaves into matcha. (Refinement of the tencha leaves is outsourced to a trusted partner.)
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