{"title":"Nitta Tea Farm","description":"\u003cp\u003eFounded in 1911, Nitta Tea Farm has been cultivating tea for over a century. While preserving its heritage, the farm has gradually evolved to adapt to modern demands. Traditionally, farmers in this region sold fresh leaves to cooperatives. However, under the leadership of current CEO Tetsuya Nitta, the farm shifted to an integrated model, handling cultivation, processing, and sales in-house.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSoil health is a key focus for Nitta Seicha, using organic fertilizers and compost. They also practice a cultivation method known as \"\u003c\/span\u003e\u003cspan\u003egajū-gata\u003c\/span\u003e\u003cspan\u003e\" (芽重型) a technique that deliberately limits the number of buds per plant. Rather than maximizing yield, the goal is to concentrate energy into fewer, higher-quality shoots, resulting in a more refined flavor.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLike many tea regions in Japan, Shirakawa faces challenges such as an aging workforce and a shortage of successors.In response, local producers have formed initiatives to sustain the region’s future. “We face many challenges, but tea farming is deeply rewarding,” says Nitta. “It connects us to nature and allows us to express the character of this land. We hope more people will take an interest and join us in the future.”\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"1054-g1-nitta-seicha-premium-sencha","title":"PREORDER available in late June🍵 2026   #1054.G1 Nitta Tea Farm: Premium Sencha","description":"\u003cp\u003eShirakawa is one of the main tea-producing areas in Gifu Prefecture, where tea is grown in mountainous terrain with cool temperatures and frequent mist.\u003c\/p\u003e\n\u003cp\u003eThese conditions contribute to a clean, balanced flavor profile.\u003c\/p\u003e\n\u003ch2\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContents: \u003c\/strong\u003e100g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar: \u003c\/strong\u003eBlend\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegion:\u003c\/strong\u003e Shirakawa, Gifu\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout the Vendor\u003c\/h2\u003e\n\u003cp\u003eNitta Tea Farm is a tea producer based in Shirakawa, Gifu, a region known for its natural environment and long-standing tea cultivation.\u003c\/p\u003e\n\u003cp\u003eSpecializing in high-quality sencha, the company produces teas characterized by a soft yet full-bodied flavor, reflecting the conditions of Shirakawa.\u003c\/p\u003e\n\u003cp\u003eNitta Tea Farm manages both cultivation and processing locally, ensuring consistent quality. The use of tea certified under the “Gifu Clean Agriculture” standard further reflects a commitment to safe and reliable production.\u003c\/p\u003e\n\u003ch2\u003e\u003cbr\u003e\u003c\/h2\u003e","brand":"Nitta Tea Farm","offers":[{"title":"[2025] 10g \/ 0.35 oz","offer_id":43113493364841,"sku":"NittaTF-PS-010-y25","price":500.0,"currency_code":"JPY","in_stock":true},{"title":"[2025] 100g \/ 3.5 oz","offer_id":43113493397609,"sku":"NittaTF-PS-100-y25","price":3199.0,"currency_code":"JPY","in_stock":true},{"title":"[2026] 10g \/ 0.35 oz","offer_id":43231309234281,"sku":"NittaTF-PS-010-y26","price":500.0,"currency_code":"JPY","in_stock":false},{"title":"[2026] 100g \/ 3.5 oz","offer_id":43219170689129,"sku":"NittaTF-PS-100-y26","price":3199.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1054.G1_Nitta_Tea_Factory_Premium_Sencha_yunomi.life_1.jpg?v=1778201171"},{"product_id":"1054-g1-nitta-seicha-imperial-sencha","title":"PREORDER available in late June🍵 2026   #1055.G1 Nitta Tea Farm: Imperial Sencha","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eShirakawa is one of the main tea-producing areas in Gifu Prefecture, where tea is cultivated in mountainous terrain with cool temperatures and frequent mist.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eThese conditions contribute to a clean, well-balanced flavor profile.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eImperial Sencha \u003c\/h2\u003e\n\u003cp\u003eThis is a high-grade sencha carefully produced in Shirakawa using high-quality spring-harvest tea leaves.\u003c\/p\u003e\n\u003cp\u003eCultivated in the cool mountain climate of the region, the tea develops a refined balance of sweetness, umami, and gentle astringency.\u003cbr\u003eThe result is a smooth yet full-bodied cup with a clean finish and elegant aroma.\u003c\/p\u003e\n\u003ch2\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContents: \u003c\/strong\u003e100g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar: \u003c\/strong\u003eBlend\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegion:\u003c\/strong\u003e Shirakawa, Gifu\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout the Vendor\u003c\/h2\u003e\n\u003cp\u003eNitta Tea Farm is a tea producer based in, a region known for its natural environment and long-standing tea cultivation.\u003c\/p\u003e\n\u003cp\u003eSpecializing in high-quality sencha, the company produces teas characterized by a soft yet full-bodied flavor, reflecting the conditions of Shirakawa.\u003c\/p\u003e\n\u003cp\u003eNitta Tea Farm manages both cultivation and processing locally, ensuring consistent quality. The use of tea certified under the “Gifu Clean Agriculture” standard further reflects a commitment to safe and reliable production.\u003c\/p\u003e","brand":"Nitta Tea Farm","offers":[{"title":"[2025] 10g \/ 0.35 oz \/ Harvested Spring 2025","offer_id":43113788604521,"sku":"NittaTF-IS-010-y25","price":799.0,"currency_code":"JPY","in_stock":true},{"title":"[2025] 100g \/ 3.52 oz \/ Harvested Spring 2025","offer_id":43113788637289,"sku":"NittaTF-IS-100-y25","price":7999.0,"currency_code":"JPY","in_stock":true},{"title":"[2026] 10g \/ 0.35 oz \/ Harvested Spring 2026","offer_id":43231304155241,"sku":"NittaTF-IS-010-y26","price":799.0,"currency_code":"JPY","in_stock":true},{"title":"[2026] 100g \/ 3.52 oz \/ Harvested Spring 2026","offer_id":43231304188009,"sku":"NittaTF-IS-100-y26","price":7999.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1055.G1_Nitta_Tea_Factory-Imperial_Sencha.yunomi.life-1.jpg?v=1778201074"},{"product_id":"1054-g1-nitta-seicha-premium-karigane","title":"#1056.G1 Nitta Tea Farm: Premium Karigane","description":"\u003cp\u003eShirakawa is one of the main tea-producing areas in Gifu Prefecture, where tea is grown in mountainous terrain with cool temperatures and frequent mist.\u003c\/p\u003e\n\u003cp\u003eThese conditions contribute to a clean, balanced flavor profile.\u003c\/p\u003e\n\u003ch2\u003ePremium Karigane\u003c\/h2\u003e\n\u003cp\u003ePremium karigane is made from carefully selected tender stems separated during the sencha production process, along with the finest parts of the tea buds.\u003c\/p\u003e\n\u003cp\u003eThis unique composition offers a refreshing, green aroma from the stems, combined with a smooth and mellow flavor.\u003c\/p\u003e\n\u003cp\u003eIt is a well-balanced tea that highlights both lightness and gentle sweetness, making it easy to enjoy.\u003c\/p\u003e\n\u003ch2\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContents: \u003c\/strong\u003e100g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar: \u003c\/strong\u003eBlend\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegion:\u003c\/strong\u003e Shirakawa, Gifu\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout the Vendor\u003c\/h2\u003e\n\u003cp\u003eNitta Tea Farm is a tea producer based in Shirakawa, Gifu, a region known for its natural environment and long-standing tea cultivation.\u003c\/p\u003e\n\u003cp\u003eSpecializing in high-quality sencha, the company produces teas characterized by a soft yet full-bodied flavor, reflecting the conditions of Shirakawa.\u003c\/p\u003e\n\u003cp\u003eNitta Tea Farm manages both cultivation and processing locally, ensuring consistent quality. The use of tea certified under the “Gifu Clean Agriculture” standard further reflects a commitment to safe and reliable production.\u003c\/p\u003e","brand":"Nitta Tea Farm","offers":[{"title":"10g \/ 0.35 oz \/ Harvested Spring 2025","offer_id":43113849847913,"sku":"NittaTF-KS-010-y25","price":400.0,"currency_code":"JPY","in_stock":true},{"title":"100g \/ 1 oz \/ Harvested Spring 2025","offer_id":43113849880681,"sku":"NittaTF-PK-100-y25","price":2100.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1056.G1_Nitta_Tea_Factory-Premium_Karigane-yunomi.llife-1.jpg?v=1778201025"},{"product_id":"1057-g1-nitta-tea-factory-premium-hojicha","title":"#1057.G1 Nitta Tea Farm: Premium Hojicha","description":"\u003cp data-end=\"263\" data-start=\"89\"\u003eShirakawa is one of the main tea-producing areas in \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eGifu Prefecture\u003c\/span\u003e\u003c\/span\u003e, where tea is grown in mountainous terrain with cool temperatures and frequent mist.\u003c\/p\u003e\n\u003cp data-end=\"329\" data-start=\"265\"\u003eThese conditions contribute to a clean, balanced flavor profile.\u003c\/p\u003e\n\u003ch2 data-end=\"367\" data-start=\"336\" data-section-id=\"1bf6xa\"\u003ePremium Hojicha\u003c\/h2\u003e\n\u003cp data-start=\"81\" data-end=\"236\"\u003eThis premium hojicha is crafted from carefully selected tea leaves, roasted at high temperatures to bring out a rich, toasty aroma and deep, mellow flavor.\u003c\/p\u003e\n\u003cp data-start=\"238\" data-end=\"400\"\u003eThe roasting process reduces bitterness and astringency, resulting in a clean, smooth finish that pairs exceptionally well with food, especially Japanese cuisine.\u003c\/p\u003e\n\u003cp data-start=\"402\" data-end=\"506\"\u003eWith its naturally low caffeine content, it is also an ideal choice for relaxing moments in the evening.\u003c\/p\u003e\n\u003cp data-start=\"508\" data-end=\"591\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eEnjoy a refined and comforting cup—an everyday luxury to accompany your daily life.\u003c\/p\u003e\n\u003ch2\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eContents: \u003c\/strong\u003e50g\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest:\u003c\/strong\u003e Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar: \u003c\/strong\u003eBlend\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRegion:\u003c\/strong\u003e Shirakawa, Gifu\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout the Vendor\u003c\/h2\u003e\n\u003cp data-end=\"1213\" data-start=\"1032\"\u003e\u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eNitta Tea Farm\u003c\/span\u003e\u003c\/span\u003e is a tea producer based in \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eShirakawa, Gifu\u003c\/span\u003e\u003c\/span\u003e, a region known for its natural environment and long-standing tea cultivation.\u003c\/p\u003e\n\u003cp data-end=\"1365\" data-start=\"1215\"\u003eSpecializing in high-quality sencha, the company produces teas characterized by a soft yet full-bodied flavor, reflecting the conditions of Shirakawa.\u003c\/p\u003e\n\u003cp data-end=\"1589\" data-start=\"1367\"\u003eNitta Seicha manages both cultivation and processing locally, ensuring consistent quality. The use of tea certified under the “Gifu Clean Agriculture” standard further reflects a commitment to safe and reliable production.\u003c\/p\u003e","brand":"Nitta Tea Farm","offers":[{"title":"10g \/ 0.35 oz \/ Harvested Spring 2025","offer_id":43113862299753,"sku":"NittaTF-PH-010","price":400.0,"currency_code":"JPY","in_stock":true},{"title":"50g \/ 1 oz \/ Harvested Spring 2025","offer_id":43113862332521,"sku":"NittaTF-PH-050","price":1150.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1057.G1_Nitta_Tea_Factory-Premium_Hojicha-yunomi.life-1.jpg?v=1778200917"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/collections\/Nitta_Tea_Farm.jpg?v=1781944177","url":"https:\/\/yunomi.life\/en-gb\/collections\/nitta-tea-farm.oembed","provider":"Yunomi.life","version":"1.0","type":"link"}